Modern Corporate Behavior Theory

Author: Wang Guoping
Publisher:
Publish Date: 2004-01-01
Features: The foundation of enterprise development lies in optimizing the structure of corporate behavior and enhancing the quality of corporate behavior. The production and operation activities of enterprises are essentially the combination and external manifestation of various corporate behaviors. Taking investment activities as an example, they not only reflect the status of investment behavior but also showcase property rights behavior (the clarity of property rights relationships directly affects the choice of investment direction and the quality of investment), organizational behavior (to a certain extent, the quality of investment behavior directly depends on the quality of organizational behavior), competitive behavior (investment itself is a part of the overall corporate competition), legal behavior (legal norms are present everywhere in the investment process), and cultural behavior (investment concepts, etc.). From the perspective of organizational structure and functional characteristics, modern corporate behavior should be a complex system, at least including property rights behavior, investment behavior, distribution behavior, marketing behavior, organizational behavior, competitive behavior, management behavior, cultural behavior, ethical behavior, and legal behavior. This book conducts a study on each of the above 10 types of behaviors, striving to explore their inherent laws.

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