Questionnaire design in social surveys

Author: Feng Xiaotian
Publisher:
Publish Date: 2002-01-01
Features: This book consists of six chapters, namely Questionnaire and Social Survey, Types and Structure of Questionnaires, Principles and Standards of Questionnaire Design, Steps of Questionnaire Design, Guidance on Questionnaire Design, and Analysis of Common Errors in Questionnaire Design. In terms of content, a prominent feature is the integration of theory with practice. The issues discussed in each chapter are not vague and abstract but targeted and practical. Additionally, the book provides numerous examples, which helps to enhance the reader's practical ability in questionnaire design. In conclusion, this is an introductory book on questionnaire design methods that is highly theoretical, comprehensive, informative, yet very easy to understand.