Consumer Economics

Author: Yin Shijie
Publisher:
Publish Date: 2003-07-01
Features: This book presents novel perspectives, emphasizing the combination of theory and practice. It is suitable for economics majors in higher education institutions and other related disciplines. It is a national-level planning textbook for general higher education under the "Fifteenth Five-Year Plan" and a core textbook for economics majors in higher education institutions. Based on the fundamental theories of consumption economics, this book incorporates consumption economics into the operation of a socialist market economy and focuses on current practical issues. The book consists of 16 chapters, covering the main content of the discipline of consumption economics, systematically studying topics such as consumption needs and demand, consumption environment, consumption levels, consumption structure, consumption patterns, service consumption, consumer rights protection and consumer education, as well as regulation and guidance of consumption. Additionally, it includes new content such as green consumption, information consumption, tourism consumption, and cultural and educational consumption.