Global Operations Management: English (English)

Author: Falethy
Publisher:
Publish Date: 1998-12-01
Features: As an advanced textbook on global business management and strategic operations, this book focuses on organizational management, leadership, strategic skills, marketing, accounting, and business management. It elaborates on these topics from a global perspective, incorporating the latest research findings on global business strategies and frontline experiences of global business professionals. It also specifically explores areas that significantly influence global business operations, comprehensively discussing the opportunities and challenges of global operations from different angles, while providing numerous classic operational strategies and abundant detailed reading materials. The book is well-grounded in theory, rich in case studies, and serves as a classic that combines theory with practice.