Classical texts of communication studies in the 20th century

Author: Zhang Guoliang
Publisher:
Publish Date: 2003-01-01
Features: The field of communication has only been around for a century but has become a prominent discipline today, benefiting from the nourishment of multiple disciplines and the relentless pursuit of scholars. The 28 scholars discussed in this book are all top figures in the history of communication development, and the selected texts have had a significant impact on the history of communication thought. The book is organized in chronological order based on the publication date of the texts, aligning with the intrinsic logic of the history of communication thought, making it easier to trace the development of the discipline. Each figure is introduced, and a classified index is provided for their research fields, making the book very convenient to read. It is worth mentioning that nearly three-quarters of the content in the book is translated into Chinese for the first time, with high theoretical value and collectible worth. For researchers, this book is undoubtedly an excellent reference tool. For media professionals and beginners, it is an even better introductory textbook. The 28 scholars discussed in this book are all top figures in the history of communication development, and the selected texts have had a significant impact on the history of communication thought. Each figure is introduced, and a classified index is provided for their research fields.