Chinese version of ILLustrator graphic design examples show

Author: Li Jinming
Publisher:
Publish Date: 2003-10-01
Features: Whether you are learning out of interest or for professional needs, the purpose of learning is "learning for application." This book presents the content of graphic design in a targeted and practical manner through examples. Starting from various fields of graphic design such as logo design, poster design, POP advertising design, and packaging design, it organically combines art theory, work appreciation, usage methods, and practical techniques. The goal is to enable learners not only to master the knowledge taught in the book but also to apply it to real-world work and create more outstanding works.
Written in simple and easy-to-understand language, the book presents graphic design theory, the functions, techniques, and usage methods of Illustrator to readers. In the arrangement of examples, it follows the principle of progressing from simple to complex, teaching by doing. Improving design skills cannot be achieved solely through proficiency in design software; cultural depth is the source of design vitality, and art theory is the cornerstone of the art world. Pursuing a certain theoretical level and using vivid and intuitive images to argue the viewpoints presented in the book is a distinctive feature of this book.
Additionally, the book includes famous quotes and sayings from art masters, which are also helpful in inspiring readers' thinking and deepening their understanding of the masters' artistic philosophy.