Microsoft .NET E-commerce Bible

Author: Jones
Publisher:
Publish Date: 2002-05-01
Features: Today, almost everyone is involved in e-commerce, and the Internet and its related technologies have changed the way we work, whether we like it or not. The author's main work is to design systems that utilize e-commerce technologies in some way (particularly referring to Microsoft's e-commerce technologies). It's not difficult to obtain various products (such as SiteServer or Internet Information Services), but the challenge lies in integrating them into powerful, scalable, and reliable commercial products. This book aims to introduce this very issue. Written by e-commerce experts, this practical textbook comprehensively and systematically covers the design, development, maintenance, and testing methods for e-commerce sites, especially the use of Microsoft products and other related products. It includes how to design the appearance, customer experience, and support business processes during the planning phase, as well as determining back-office requirements. In the development phase, it introduces the technologies used, site structure, database development, appearance determination, customer experience development (such as generating product catalogs, shopping carts, and validation), supporting customer experience through personalization, customer communication support using CommerceServer voice for customer experience, robust site support for customer experience, supporting business processes, managing sites, and supporting back-office requirements. This book primarily focuses on methodological introductions, supplemented by product descriptions. The content is not only applicable to current software versions but can also be easily adapted to future new versions without any difficulty.