Harvard Business Essentials

Author: Jin Shengyuan, Editor-in-Chief
Publisher:
Publish Date: 2001-11-01
Features: Harvard Business School is the cradle of global business elites, and its theories and practices in business are classic tutorials for all business professionals. This book is the authoritative guide for all business professionals, especially newcomers with limited business experience. For Chinese readers facing global integration competition and challenges, it is an effective guide to mastering modern business knowledge and skills. Harvard Business School is the cradle of global business elites, and its theories and practices in business are classic tutorials for all business professionals. This book is the authoritative guide for all business professionals, especially newcomers with limited business experience. For Chinese readers facing global integration competition and challenges, it is an effective guide to mastering modern business knowledge and skills. This book covers all aspects of modern business activities: starting from basic business etiquette, including business communication, business negotiations, business meetings, and business travel; further, it delves into topics such as marketing, e-commerce teams, and human resources in advanced business activities. The most important feature of this book is its practicality, providing detailed and actionable guidance and advice on all relevant details in business activities. Therefore, when you encounter difficulties in business activities, you might as well listen to the advice of Harvard business experts.