Memorandum on Chinese Exhibition Cities.2003

Author: Zhu Liwen
Publisher:
Publish Date: 2003-01-01
Features: This book starts with the trend of industrial globalization, the development trend of China's industries, and the current state of China's exhibition industry development in 2003 (especially including an analysis of the impact of the "SARS" epidemic). It systematically elaborates on the relationship between exhibitions and cities, the positioning and pitfalls of exhibition city development. Based on the author's many years of interviews with various exhibition cities, it provides a "diagnosis" and "positioning" for 27 exhibition cities in China. The book aims to help local exhibition city governments, exhibition management departments, exhibition research departments, universities, specialized colleges, as well as a broad range of exhibition industry professionals, gain a deeper understanding of the development of exhibition cities in China.