Tom Peters on Innovation

Author: Peter
Publisher:
Publish Date: 2000-09-01
Features: Tom Peters is one of the most outstanding, insightful, and creative management masters of our time. The world of management is always in a state of turbulence and chaos, and in this context, innovation is the only way to survive, whether for individuals or organizations. This book can be considered a survival manual for businesses. It covers both theory and practice, with the aim of transforming businesses into innovation machines. In the past five years, Tom Peters has traveled to 47 states and 22 countries, delivering over 400 speeches. During these speeches, Peters redefined and examined the meaning of "innovation." Now, he has incorporated all his insights from these five years into this monumental work. The book presents many new ideas, which can be seen from the chapter titles, such as: Everyone is a Michelangelo, All Value Comes from Professional Service—This is the World of Women, No Small Business—Every Business is a Sea of Business, and so on. In short, this is a vibrant and comprehensive work that promotes a brainware revolution for both hardware and software. Following the practices as Peter suggests, your organization, your business, and yourself will undergo earth-shattering changes.