Trust and Business

Author: Jin Dairu (USA)
Publisher:
Publish Date: 2003-05-01
Features: Trust has emerged as a significant issue in economic activities. However, before this book, the issue of trust had rarely garnered attention in the United States and had not received the due focus it deserved in the literature of business ethics. The authors of this book are experts, scholars, and entrepreneurs from various disciplines and companies, who have conducted in-depth and detailed specialized research on the issue of trust from different perspectives and using diverse methods. They offer unique insights and rigorous thinking on the nature of trust, the conditions for trust, and the mechanisms for fostering trust. This book has attracted considerable attention and interest from the field of business ethics in the United States and society at large, and has also received positive reviews from readers in other Western countries.