Service Competitiveness: A Theory and Research on Service Trade and Retail Industry: A Theory and Research on Service Trade and Retail Industry

Author: Wang Xiaoping
Publisher:
Publish Date: 2003-05-01
Features: The human society is transitioning from an industrial economy to a service economy. Whether from the perspective of output value or employment, or from the comparison of international service trade, the status of the service industry is increasingly rising, making the competitiveness of the service industry a growingly important issue. However, research in this area is clearly insufficient. It is precisely in this context that we aim to achieve a breakthrough in the study of service competitiveness. After highlighting the significance of research on service competitiveness, this book analyzes the nature, sources, determinants, and evaluation methods of service competitiveness. It constructs a theoretical framework for service competitiveness based on the industrial characteristics, competitive strategies, competitive advantages, and competitiveness evaluation of the service industry. On this basis, it examines the opening-up of domestic service markets and the competitiveness of international service trade in an open economy environment. Furthermore, it applies the theory and methods of service competitiveness to the study of the competitiveness of listed retail service companies in China.