Modern Circulation Enterprise Information Management and Practice

Author: Chu-Hua Ju
Publisher:
Publish Date: 2003-04-01
Features: Based on the principles of development, openness, and innovation, this book analyzes the organizational structures, business processes, human resources, financial systems, customer relationship management, and other operational models and workflows of existing circulation enterprises. It integrates the organizational and operational models of circulation enterprises in developed countries and examines the impact, technological characteristics, and application requirements of modern information technology, particularly e-commerce, on traditional circulation enterprises. The book explores the operational models and strategies of circulation enterprises under the condition of information technology, proposing organizational, personnel, financial, customer management models, operational processes, and development strategies suitable for the network economy. It comprehensively elaborates on the proactiveness, openness, innovativeness, adaptability, and sustainable development of enterprises under modern information technology. The content is complete, and the case studies are vivid, making it suitable as a textbook for undergraduate and graduate students in relevant disciplines at universities, as well as for use by business management personnel.