Marketing Management System Model Collection

Author: Zhang Hao, Editor-in-Chief
Publisher:
Publish Date: 2007-01-01
Features: This book summarizes ands the new marketing management system of enterprises from various aspects, including comprehensive, organizational, planning, investigation, information, product, price, financial, advertising, franchise management, agency, specialty store, chain store, promotion, sales and direct selling, customer relationship, after-sales service, and contract agreement.