Real Estate Strategy: Sun Tzu's Art of War and Real Estate Practice

Author: Wei Jianjun, Editor-in-Chief
Publisher:
Publish Date: 2002-10-01
Features: A bestseller in the real estate industry! "The Dao that can be spoken is not the eternal Dao." This book, with thirteen chapters as its main thread, adheres to the principles of military strategy to present a systematic, highly summarized, and highly actionable approach to real estate operations to contemporary readers. It is the logos of the "war" in real estate. Use it, and it works; discard it, and it fails. It is universally applicable both domestically and internationally, proving effective in solving various difficulties with every attempt. This book is truly an invaluable, universally relevant, and practical guide to real estate, a sacred for real estate practitioners. Whether it is ancient and modern generals or today's Chinese real estate entrepreneurs, they all have an inseparable and close relationship with maps. Therefore, this book selects a large number of ancient and modern war maps, classic property location maps, and exterior maps, complementing and reflecting each other to achieve the same effect between capturing cities and designing properties. As for the inclusion of maps of ancient and modern heroes and contemporary real estate figures, it aims to inspire our ambition and the of "Among all the great figures, the greatest are still those of today." This book integrates the timeless wisdom of ancient Eastern philosophy with modern real estate operations, organically combining the military strategies and tactics from the thirteen chapters of The Art of War with real estate development, operation, and sales.