Death of a century-old store

Author: Fu Lei
Publisher:
Publish Date: 2006-12-27
Features: Wang Mazi, Guanshengyuan, Rishengchang, Swiss watches, Baring Bank. If these century-old household names, once renowned, could join the stage with business elites like Liu Chuanzhi, Zhang Ruimin, Niu Genxing, and Jack Welch in the tumultuous tide of global economic integration today, we would witness a spectacular and dynamic scene of fierce competition. Unfortunately, they have faded away with the wind. This book delves into the management of these enterprises from the perspectives of their former glory, the mysteries of their decline, lessons to be learned, and successful case studies, providing modern business managers with valuable insights.
As the saying goes, "A mirror of bronze can help correct one's attire; a mirror of the past can reveal the rise and fall of dynasties; a mirror of people can illuminate gains and losses." This book uncovers the mysteries of the decline of century-old enterprises, not only honoring the achievements of those heroes but more importantly, learning from their success stories and drawing lessons from their painful downfall. For modern entrepreneurs striving in the business world, it is essential to remain vigilant and not let temporary achievements blind them, thus avoiding the fate of those century-old enterprises that have faded into oblivion.