Economic Management Personnel Knowledge Update Series (4 volumes)

Author: Lin Guangrui, Editor-in-Chief
Publisher:
Publish Date: 2002-01-01
Features: With the development of world multipolarity and economic globalization, the transfer, restructuring, and capital flow of international industrial structures have accelerated. Modern sciences such as electronic information, biotechnology, and nanotechnology have rapidly advanced, and the knowledge economy is thriving. In increasingly fierce market competition, people have come to realize more deeply that in the knowledge economy era, competition between enterprises is a competition of knowledge and talent. To adapt to market economy requirements and survive and develop in competition, enterprises must not only focus on technological innovation, new product development, market expansion, and production management but also prioritize talent cultivation, aiming to have a team of high-quality, interdisciplinary talents who are knowledgeable, technically skilled, business-savvy, and adept at management. This book is divided into eight chapters, covering the main content of Organizational Behavior and Organizational Behaviorism, theoretical models of behavioral patterns, organizational behavior and leadership art, the difference between managerial behavior and leadership behavior, the significance of studying organizational behavior and leadership art, human nature assumption theory and the art of dealing with people, the "economic man" assumption and the art of dealing with people, the "social man" assumption and the art of dealing with people, the "self-actualizing man" assumption and the art of dealing with people, the "complex man" assumption and the art of dealing with people, Marxist theory on the essence of human nature and the art of dealing with people, individual psychology and behavior, self-awareness behavior and the art of self-regulation, temperament, personality, and ability in leadership work, attitude behavior and the art of persuading employees, goals and the art of goal management, motivation theory and its application, content-based motivation theory and its application, process-based motivation theory and its application, comprehensive motivation theory and its application, frustration theory and its application, domestic research on motivation issues, the art of motivating individual employee behavior, group behavior and leadership art, an overview of group behavior, etc.

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