Win in China: Traditional Culture and Modern Business Management

Author: Li Gengqi
Publisher:
Publish Date: 2007-01-01
Features: Historian Li Gengqi, immersed in researching the intrinsic connection between traditional Chinese culture and modern business management, has summarized a set of management strategies worth modern entrepreneurs learning from, drawing from the profound traditional classics and vast history. Combined with concise analysis of practical case studies in business operations, this book offers strong practical guidance on how to absorb and apply the essence of traditional culture in modern management to genuinely develop corporate soft power. Professor Li Gengqi, with his extensive knowledge and elegant, pragmatic style, extracts the essence and wisdom of traditional Chinese culture, closely aligns with the pulse of modern business management, and delves into the intrinsic correlations, providing concise analysis of the strengths, weaknesses, successes, and failures in actual corporate operations. Reading this book allows one to contemplate the inheritance of cultural essence and also inspires innovation in business ventures.

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