World 500 Strong Enterprises Development Series: Trust Sam -- The Secrets of the World's Largest Retailer, Walmart

Author: Bob Orteigga
Publisher:
Publish Date: 2001-01-01
Features: A profound, insightful, and thought-provoking book, one of the best books I have ever read about the retail industry. Wal-Mart's astonishing rise is a perfect epitome of the American spirit: who else has achieved such heights, accomplished such great things so quickly, and left such a lasting impact in their wake? This book provides an outstanding description of the complex empire builder and the remarkable retail machine he created. Bob Orteigga, with his clear and objective pen, peels away the layers of mystery surrounding Sam Walton—the once-richest man in America, an unparalleled sales genius. Sam Walton unwaveringly pursued his dream of turning thin margins and high turnover into profits, ultimately creating the greatest retail empire in history. Wal-Mart developed a ruthless and highly efficient strategy, ultimately surpassing Sears, outsmarting Kmart, and rendering small-town family stores obsolete. Through creating a new information and distribution system far ahead of competitors, he revolutionized the retail industry.