Harvard MBA Chinese Classic Case: Lenovo Group from the Perspective of Harvard

Author: Pei Jinsong
Publisher:
Publish Date: 2001-09-01
Features: To date, only two Chinese companies, "Lenovo" and "Haier," have been officially included in teaching cases by the prestigious MBA education institution, Harvard Business School. This book aims to learn the essence of first-class MBA teaching theories and practices from abroad and apply them to better address the operational and management challenges of domestic enterprises, conducting in-depth research and discussion. Lenovo has outcompeted strong international competitors in recent years to enter the global PC top 10, demonstrating unique strategic insights. Lenovo's 16 years of enduring success and its business restructuring in the face of challenges from the internet economy are not only of academic interest. After a rigorous compilation process, our series "Harvard MBA China Classic Cases" is finally presented to the readers. As a companion to this series, "Harvard MBA China Classic Cases: Haier Group in Harvard's Perspective" and "Harvard MBA China Classic Cases: Lenovo Group in Harvard's Perspective" focus on two typical domestic enterprise groups—Haier and Lenovo—as subjects of study, employing relevant knowledge from core MBA courses to conduct comprehensive and in-depth analyses.