Six Strategic Practices for Managers

Author: Mark McNeely
Publisher:
Publish Date: 2003-12-01
Features: "The Art of War" has been proven to be a classic work on strategy that is not only applicable to military but also to business. However, applying "The Art of War" to wars, whether in the past or present, relatively speaking, is relatively easy; but successfully applying "The Art of War" to corporate strategy will be much more difficult. The purpose of this book is to concretize the concepts and ideas in "The Art of War" into six strategic principles, so that these concepts and ideas can be understood more easily and applied to the business world. In this book, these principles are explained and illustrated through examples in businesses, and the examples clearly describe how these principles will have a direct impact on the strategic of real companies in the world.

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