Build a solid foundation before discussing others: A critique of the current state of basic management in Chinese domestic enterprises and countermeasures for improvement

Author: Li Huagang
Publisher:
Publish Date: 2007-01-01
Features: Based on ten years of work in Chinese domestic enterprises, the author draws a conclusion after observing and researching these companies: Today's Chinese enterprises lack not strategic planning, marketing, or grand campaigns, but "basic management" within the organization. Through numerous case studies and personal experiences, the book analyzes the common (impulsive and superficial) nature of domestic enterprises and the deep-rooted reasons behind their "high-speed collapse." The author argues that the primary cause of the "major failures" of Chinese domestic enterprises lies in the excessive focus of Chinese entrepreneurs on grand campaigns while neglecting internal basic management. Therefore, for the development of a business, basic management plays a decisive role, and solidifying the foundation is the most crucial step for a company's growth. The book's unique feature is that it not only identifies problems but also proposes a comprehensive set of practical solutions. It provides a first-hand account of a complete set of specific operational measures for "solidifying the foundation," offering strong practical reference value for middle and senior management personnel in domestic enterprises.