Travel Economics

Author: Tian Li
Publisher:
Publish Date: 2007-01-01
Features: This book integrates theory and practice, featuring both qualitative and macro-level theoretical research, as well as quantitative and micro-level empirical analysis. It also includes relevant case discussions, making it highly theoretical, scientific, systematic, and applicable. The content covers the formation and development of tourism economy, the operation and nature of tourism economy, the status and role of tourism economy, tourism products and development, tourism demand and supply, tourism markets and expansion, tourism pricing and strategies, tourism consumption and its effects, tourism income and distribution, tourism investment and decision-making, tourism enterprises and operations, tourism economic structure and optimization, tourism economic efficiency and evaluation, as well as tourism economic development strategies. This book is suitable not only for students and teachers of tourism management and related majors in colleges and universities but also as a professional textbook for higher vocational education and self-study exams. Additionally, it serves as a popular reading on contemporary tourism economic knowledge and holds significant reference value for those engaged in tourism economic research, tourism industry management, tourism industry operations, tourism marketing, and tourism economic analysis.