Creating the Apple Myth - The Biography of Steve Jobs

Author: Simon
Publisher:
Publication Date: 2007-01-01
Features: A secret archive of the rise of Apple Inc., a business genius known as the "combination of angel and devil." This is an unauthorized biography of Steve Jobs!
My work depicts the mysterious lives of computer hackers, while this work portrays the mysterious lives of influential figures in the field of computer technology. Besides Steve Jobs, can you think of anyone else who has successfully entered the top three industries—computers, music, and animated films?
Kevin Mitnick, Security Advisor for Mitnick Security (www.mitnicksecurity.com) and Bestselling Author
In the era of rapid high-tech development, Steve Jobs gained worldwide recognition, and I witnessed his rise firsthand in Silicon Valley. We all admire Jobs' genius, of course, and we also know his flaws. You definitely won’t want to miss this behind-the-scenes story.
Steve Westley, State Auditor of California, former Senior Vice President of eBay
For authors like us, shaping a person and showcasing their achievements by searching for obscure materials and stories is an extremely daunting task. But with a sense of historical responsibility, the two authors of this book, Yang and Simon, interviewed many people who had once interacted with this pioneer in the field of computer technology during the writing process. This book is definitely worth reading.
John Tu, Executive Director and CEO of the Computer History Museum of California
If the high-tech field were a competitive sport, then Steve Jobs would be a super star in the NBA with brilliant skills but questionable conduct, as well as a fiery player in the National Hockey League—someone who would immediately throw a punch if anyone dared to be unfriendly to him. But no matter what, he would always be a "valuable player" because he was so captivating and unforgettable.
Carl Mitchell Fox, Sports Television Network Reporter
Famous American writer Scott Fitzgerald once said that there would be no second entrepreneurial experience in the lives of Americans. But he clearly did not expect Steve Jobs to stage a magnificent "comeback."
This book records the life and career of a visionary figure admired by the world in this innovative digital business era. Much of the material comes from Silicon Valley and Hollywood. Jeffrey Yang is a writer who has written a biography of Steve Jobs, and he, along with co-author William Simon, presents Steve Jobs, this extraordinary "electronic prodigy," from a fresh perspective, and masterfully depicts his legendary journey from an ordinary teenager to an "heavyweight figure" at Apple Inc. and a "pioneer" of the computer revolution.
In the turbulent era of the digital business world, Jobs also experienced his own ups and downs. He once became arrogant and isolated, was kicked out of the company he founded, and even completely withdrew from the world of computers. But exactly 10 years after being kicked out of the Apple company he founded, he made a comeback and regained control of Apple Inc. after a "corporate coup" that only he could have successfully orchestrated. Without a doubt, this is one of Jobs' greatest and most admirable achievements in the whirlwind of the digital age.
The publication of this book was not authorized by Apple Inc. The writing style is authentic, bold, and spirited. The two authors examine the rise and fall, as well as the power shifts at Apple Inc., with sharp eyes, and provide a comprehensive analysis of Steve Jobs himself. They showcase his extraordinary wisdom and business achievements without avoiding his personality flaws and inappropriate behavior. If you want to deeply understand this "digital king" and see how he dominated the fields of film, music, and computers, then you must read this book.