Author: Zhao Meng
Publisher:
Publish Date: 2006-12-01
Features: To a certain extent, the process of expanding China's life insurance market is a continuous effort to cultivate and enhance the knowledge and awareness of life insurance for the entire society. Currently, the lack of life insurance knowledge and the lagging awareness in society have become one of the factors restricting the sustainable and healthy development of China's life insurance industry. Strengthening the education and training of talent in life insurance enterprises, improving the knowledge level of life insurance for the entire society and the national insurance awareness, is a major issue facing the development of China's life insurance industry, a task of great difficulty and profound significance. Based on the current development status of China's life insurance industry, this book combines theory with practice, targets a broad audience of insurance professionals and clients, and provides an in-depth yet accessible introduction to the essence, functions, and product forms of life insurance. It offers a sharp analysis of the current demand and consumption trends in life insurance, holding practical guiding significance for popularizing personal life insurance knowledge, enhancing the professional level of insurance practitioners, strengthening the national insurance concept, cultivating national insurance awareness, expanding the life insurance market, and promoting the development of the life insurance industry.
Life Insurance: A New Tool for Personal Financial Planning
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