Author: Liu Xingbei, Liu Xuemei
Publisher:
Publish Date: 2006-10-01
Features: "Fundamentals of Enterprise Management" is written to meet the teaching needs of various majors such as economics, management, and engineering in domestic higher education institutions, especially private universities. The book fully draws on the writing experience and structural frameworks of relevant domestic and international textbooks, discarding the shortcomings of existing materials while fully reflecting the essence of enterprise management textbooks in the new era. The book is divided into four parts: General Theory, Organization, Resources, and Practice. It includes 15 chapters covering Modern Enterprise, Enterprise Management, Enterprise Organization, Enterprise System, Corporate Culture, Learning Organizations, Human Resource Management, Physical Resource Management, Financial Resource Management, Information Resource Management, Management Resource Management, Business Management, Production Management, Quality Management, and Financial Management. Each chapter is accompanied by summaries, review questions, and case studies. The book features a complete system, highlights key points, solid theoretical foundation, up-to-date content, and strong practicality, making it suitable for undergraduate and associate degree students, as well as management personnel at various levels for training and self-study.
Basic Management of Enterprises
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