Media battle

Author: Song Jianwu, Editor-in-Chief
Publisher:
Publish Date: 2002-11-01
Features: The reporting strategies, business strategies, and comprehensive competitive strength comparison of influential newspapers across the country on the World Cup—32 newspapers recount their battle experiences and insights in World Cup reporting, with highly practical and actionable insights. Original planning proposals, exclusive commentary by special commentators from China's first media economy guide.