Automotive industry supply chain strategy, management and information systems

Author: Peng Junsong
Publisher:
Publish Date: 2006-04-01
Features: With the rapid development of the domestic automotive market in recent years, the proportion and importance of the automotive industry in the Chinese population have been continuously increasing. Consulting and IT technologies related to the automotive industry have gradually become a highly popular field. Among these, business consulting related to supply chain management, IT software, and their implementation and application are undoubtedly among the most notable features. According to foreign statistics, each automotive company averages an annual investment of 2% of its sales revenue in IT technology. Comparing this to the level of over 1 trillion yuan in sales revenue for the entire domestic automotive industry in 2004, the IT sector in the domestic automotive industry represents a market with huge development potential, and related management consulting also has considerable room for growth. This book is the first domestic book specifically focused on supply chain management theory in the automotive industry, as well as the first to introduce supply chain management in the automotive industry, IT solutions, and their applications. The book features comprehensive knowledge points, a strong connection between theory and practice, and rich, detailed content. It is suitable for management personnel, business personnel, and IT technicians in automotive companies involved in supply chain management (production, planning, sales, logistics, after-sales, etc.), as well as technical personnel and consultants in the management consulting and IT industries who work with the automotive industry, and other individuals interested in automotive supply chain management and informatization. Given the status of automobiles as the "industry of industries," it is believed that this book will also benefit professionals in other industries involved in supply chain management and informatization.