Author: Xikeyuan
Publisher:
Publish Date: 2007-04-01
Features: Reading this book, "Don't Be a Normal Fool (2nd Edition)," hope you can "have less of normality and more of rationality" and surpass others in this competitive world. Compared to the first edition, this book is a completely new version with many new contents added. It is published and distributed by China Machine Press. Without the written permission of the publisher, no part of this book may be reproduced, copied, or excerpted in any form.
Are you normal? Maybe you are. Are you foolish? Maybe you are too. "Normal" decision-makers often make "foolish" decisions, and they are often unaware of it. These foolish mistakes often appear in many decisions, including shopping, investing, hiring, and choosing a partner. Based on the Nobel Prize-winning behavioral decision theory and the author's over a decade of experience in management teaching, this book reveals the decision-making pitfalls that people often overlook in their work and life, and teaches you how to correct them. After reading this book, hope you can "have less of normality and more of rationality" and surpass others in this competitive world. Compared to the first edition, this book is a completely new version with many new contents added. It is published and distributed by China Machine Press. Without the written permission of the publisher, no part of this book may be reproduced, copied, or excerpted in any form.
Don't be a normal fool
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