Win in China - Traditional Culture and Modern Business Management

Author: Li Gengqi
Publisher:
Publish Date: 2007-01-01
Features: Historian Li Gengqi, immersed in researching the intrinsic connection between traditional Chinese culture and modern business management, has summarized a set of management strategies worth modern entrepreneurs learning from from the profound traditional classics and vast history. Combined with concise analysis of practical business cases, this book offers strong practical guidance on how to absorb and apply the essence of traditional culture in modern management to genuinely develop corporate soft power. Professor Li Gengqi, with his extensive knowledge and elegant, pragmatic style, extracts the essence and wisdom of traditional Chinese culture, closely aligns with the pulse of modern business management, and meticulously studies the intrinsic correlations. He provides concise analysis of the strengths and weaknesses, successes and failures in the actual operations of enterprises. Reading this book can inspire reflection on inheriting the essence of culture and also serve as a starting point for innovative ventures.