The Essence of Influence (How to Win Friends and Influence People - The Latest Authentic Translation)

Author: Dale Carnegie
Publisher:
Publish Date: 2003-10-01
Features: Second only to the Bible in total sales, it is a brand book in the global training industry. The Psychology of Influence created a miracle in the history of human publishing and is the world's bestselling book second only to the Bible. First published in 1936, this book has been translated into almost every language used by humanity over the past 60 years and has been published in over 100 countries worldwide. Statistics show that in the past decade alone, its sales have exceeded 100 million copies. The Psychology of Influence is truly a brand book for adult training, adopted as a mandatory training text by various types of businesses, internet marketing companies, insurance companies, and institutions worldwide. In the early days, Fortune magazine listed that more than 450 of the world's top 500 companies used the courses from this book to train their employees, significantly improving corporate profits and competitiveness. This is the new authentic translation of The Psychology of Influence. The fans of Dale Carnegie worldwide believe that The Psychology of Influence will still help readers in the new century to unlock their potential and effectively navigate a more complex and competitive era.