Experience Economy - A Report from the Frontline of Change

Author: Jiang Qiping
Publisher:
Publish Date: 2002-10-01
Features: "Experiential Economy" is based on the industrial division into three stages—product economy, service economy, and experiential economy—to analyze the rule changes brought about by the new economy in the progressive evolution of economic structures from products, services, to experiences. It proposes a systematic view that the new economy is a direct economy in products, a network economy in services, and a human economy in experiences. The book stands on the theoretical peak of modern information economics, focusing on exploring the underlying "Dao" behind the turbulent new economy.