Author: Tan Xiao
Publisher:
Publish Date: 2003-09-01
Features: Some Chinese people who have just gained a sense of risk awareness still don't know how to choose and purchase insurance. This book is not a textbook, but it is better than one. It uses a menu-style, thought-provoking, and conversational writing style to clarify and resolve various practical issues related to insurance, such as life, health, and death. It enables readers to scientifically choose insurance and reasonably purchase it, thus avoiding situations where consumers spend money but don't get the insurance they want.
Based on the author's years of experience in training and management in the insurance industry, this book explains in detail how individual insurance salespeople mislead and deceive consumers, what the true nature of insurance is behind such misleading and deception, and what misconceptions consumers may have when learning about or purchasing insurance. It also guides consumers on how to scientifically, effectively, and reasonably choose, purchase, and manage insurance.
Through more than sixty highly targeted specific questions and practical examples, the book explains the basic principles and functions of insurance in a simple and easy-to-understand way, enabling people to grasp insurance knowledge effortlessly and gain a comprehensive understanding of it.
How Insurance Tricks People and Insurance That Doesn't Trick
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