Introduction to MICE Tourism

Author: Hu Ping
Publisher:
Publishing Date: 2004-09-01
Features: This book was formed against this background. Due to the limited theoretical materials available and the haste in its completion, there may be omissions. The author now presents this humble work for the guidance of senior colleagues and peers in the exhibition, tourism, and academic fields, and any shortcomings are sincerely welcome to be criticized and corrected. The book is divided into 7 chapters, with the authors of each chapter as follows: Chapter 2 and Chapter 7 were written by Wang Jing of Shaoxing University of Science and Technology, Chapter 5 was written by Zheng Jianyu of Shanghai Normal University, Chapters 1, 3, 4, and 6 were written by the author, and the final editing and revision of the entire book were completed by the author.