Management: Satisfying and Exceeding Customer Expectations

Author: Warren Prakett
Publisher:
Publish Date: 2006-08-01
Features: This book innovatively integrates the business objective of meeting customer needs into the explanation of every management function, adapting to the fast-paced and ever-changing business environment today. At the same time, the author has devoted significant effort to improving leadership effectiveness throughout the chapters of the book, providing us with rich practical guidance. The writing approach of this book is clear, with a unique perspective, containing a wealth of insightful material that constructs a "world of management" for readers. This is also one of the reasons why the book has remained a bestseller across eight editions. This book innovatively integrates the business objective of meeting customer needs into the explanation of every management function, adapting to the fast-paced and ever-changing business environment today.