Author: Baoli Jia Consulting
Publisher:
Publish Date: 2003-08-01
Features: This book is hailed as the "Chinese version" of Harvard's best-selling book "The Balanced Scorecard." It provides a detailed introduction to the design and implementation process of the Balanced Scorecard, aiming to offer a complete and effective management framework to facilitate the execution of corporate strategy. The book also elaborates on various specific implementation tools, such as "Strategy Maps" and "Strategy Feedback," enabling managers to communicate strategies clearly and concisely, and to unfold, execute, measure, and refine them, ultimately creating sustainable competitive advantages for the enterprise. It goes without saying that strategy is the foundation of a company's survival and development. A logical and adaptable strategy itself is often indifferent to right or wrong, or superior or inferior—the key lies in whether the company has the capability to execute it. A survey by Fortune magazine found: "In most cases, estimated at seventy percent, the problem is not that the strategy itself is bad, but that it is poorly executed." Therefore, compared to the quality of strategy, strategy execution is the key to a company's success. Without strong execution, even the best strategic concepts may remain just theoretical! The Balanced Scorecard has been praised by Harvard Business Review as "the most influential strategic management tool in 75 years." By evaluating performance across the four dimensions of finance, customers, internal processes, and learning and growth, it effectively transforms abstract strategies into concrete employee actions, significantly enhancing strategic execution capabilities and performance.
Strategic Execution - The Design and Practice of the Balanced Scorecard: The Design and Practice of the Balanced Scorecard
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