News, Pictures, and Public Relations Photography

Author: (English) Terence
Publisher:
Publish Date: 2002-12-01
Features: "News, Photo, and PR Photography" includes many interesting images, such as celebrity portraits, magazine covers, news events, promotional photos, and social fashion. To succeed in these fields, professionals not only need to have professional knowledge but also strong promotional skills to win market share in publishing. Based on his many years of experience dealing with national and local newspapers, trade magazines, PR clients, and book publishers, the author provides many useful guiding suggestions. The chapters on practical techniques introduce the types of photography business, suggestions for achieving exquisite composition, what equipment to use, and how to shoot great photos. The book cites numerous examples, including outdoor photography, news interviews, series photography, cover images, portraiture, event photography, and photographic stories. Additionally, the author takes you into the studio, telling you the principles of lighting and the principles of exposure control, which require higher requirements than outdoor photography.

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