Author: Melvin Mencher
Publisher:
Publication Date: 2003-01-01
Features: This book is a standard textbook used in mainstream journalism and communication programs worldwide, remaining a bestseller after 25 years of testing. Author Melvin Mencher is a professor at the Columbia University Graduate School of Journalism. Based on his contributions to journalism education, the American Educational Association's Journalism and Mass Communication Educators Association awarded him the "Outstanding Educator" award for 2002. Mencher systematically explains the structure of news reporting in newspapers, broadcast media, and online media by combining case studies of his students working in different media industries. The photocopied version is the newest edition, discussing recent events happening around us with fresh and representative case studies. The textbook is accompanied by teaching materials such as a teacher's manual, making it a well-chosen, rigorously compiled, and relatively comprehensive textbook suitable for upper-level undergraduate and graduate teaching in journalism. This book is a standard textbook used in mainstream journalism and communication programs worldwide, remaining a bestseller after 25 years of testing. Author Melvin Mencher is a professor at the Columbia University Graduate School of Journalism. Based on his contributions to journalism education, the American Educational Association's Journalism and Mass Communication Educators Association awarded him the "Outstanding Educator" award for 2002. Mencher systematically explains the structure of news reporting in newspapers, broadcast media, and online media by combining case studies of his students working in different media industries. The photocopied version is the newest edition, discussing recent events happening around us with fresh and representative case studies. The textbook is accompanied by teaching materials such as a teacher's manual, making it a well-chosen, rigorously compiled, and relatively comprehensive textbook suitable for upper-level undergraduate and graduate teaching in journalism.
News Reporting and Writing
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