Media Fairness (5th Edition): Are Ethical and Moral Issues Self-Evident?

Author: Mark Fackler (USA)
Publisher:
Publish Date: 2000-08-01
Features: In a world where symbolic markers constantly change, with no real norms or guidelines, ethical principles seem to fail to resonate. People may outwardly conform to morality and ethics, but privately insist that it is merely a gilded chain used to deceive the honest. However, for those who navigate all situations with ease, wield influence, and are in the right place at the right time—such as media and media professionals—ethics is far from being a vague and weak concept. It not only provides a measure for daily operations but also establishes a respectful inner judgment. More importantly, all of these combine to create a balance and pull, shaping the world we live in.