Author: Allen Newhous (USA)
Publisher:
Publish Date: 2005-08-12
Features: Allen Newhous is undoubtedly the patriarch of contemporary outstanding business management. His 40 years of thrilling stories of playing against the world's most shrewd investors and clients have long become a legend in the United States, and he himself has become a more influential figure in the minds of global managers than the president and commander-in-chief. —Business Week Review
This book gives courage and makes an ordinary person outstanding—this is precisely where the extraordinary charm lies. Thousands of ordinary managers have benefited from this book. In this sense, Allen Newhous is the greatest motivator and inspirer in the history of modern enterprises, who helps you find the shortcut to rise to a higher position in the shortest time. —Fortune Forum
This book tells a captivating story of how a small player rises to the top. It's too blunt, but you have to admit it's too fascinating. The 3 million copies sold remind us of the equally "incredible" "McDonald's newspaper." —USA Today
This is a globally popular "CEO book" that doesn't manipulate readers with clichés of constantly tossing out maxims, nor does it attempt to mold their thinking through demonstrations. In this book, you see vivid stories from the inside of the business world, filled with passionate emotions, from the rough language of Western toughs to the ribaldry of high society, and even some street-style vulgarity. Here is a book of stratagems, to put it mildly, it is also a book of business political rules, and Allen Newhous does not shy away from it—necessary hostility is a means to victory, but we see that when returning to the perspective of journalism, the author also advocates a respectable "conservatism." His experiences are also instructive for the broader field of journalism. Methods is not only a must-read for media strategists, executive editors, and column producers but also a must-read for all operational managers, especially middle-aged and young professional managers at critical stages of their careers.
Means: From the smallest to the largest S.O.B. law
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