Path of transformation

Author: Pradeep Chanda
Publisher:
Publish Date: 2003-09-01
Features: The company is in a critical period—fixed assets are aging, brand appeal is declining, and financial crises are mounting. How should managers respond to this situation? The author Pradeep Chanda believes that in developed countries, such companies can undergo large-scale restructuring, cut costs, and lay off a significant number of employees, or even close down the business and exit the competition. However, these solutions are not suitable for developing countries because they have their own complex socio-political systems. Through extensive practical research and profound rational thinking, Pradeep has explored a path for the transformation of endangered enterprises in economically underdeveloped countries.