Items in the Lens: A Complete Record of Outstanding Chinese Advertising Directors ()

Author: Zheng Xin'an
Publisher:
Publish Date: 2003-01-01
Features: This book mainly includes the following contributions:
Sun Zhou: I am very grateful for life every day
Gao Xiaolong: I rely entirely on intuition when doing advertising
Li Geng: Advertising is not just about one thing
Su Xia: There is too little that we see
Li Weiran: A "tiger" that is about to take flight
Xu Weiwei: I don't have too many ideals when shooting advertisements
Wu Lishan: Shooting advertisements is serving the people
Zhang Xianfeng: Good advertisements are in the details
Zhong Xingzuo: Life is enjoyment
Fu Fan: Producing advertisements through a workflow
Cheng Xiaodong: Shooting films is my way of life
Shen Yan: I am not particularly persistent
Liu Shan: Advertising is better than life
Liu Shi: I am a very vain person
Li Yan: Advertising is a challenge to imagination
Yang Qingsheng: Every director has selfishness
Wu Jie: Advertising should convey the texture of human nature
Wang Honghai: Don't shoot too many films
Nineteen: Zhang Song: My work is pragmatic