Research on the Impact of Major Events on Urban Development and Urban Tourism: Taking the 99 Kunming International Horticultural Exposition as an Example

Author: Dai Guangquan
Publisher:
Publish Date: 2005-01-01
Features: This book takes the 1999 Kunming 14th World Horticultural Exposition as an example, guided by Western event and event tourism theories, and studies the impact of major event activities from three perspectives: events and event tourism, urban tourism and destination development, and comparative case studies.