Toyota: The Business Philosophy of One Trillion Yen in Profits

Author: [Japan] Fujiyo Wakayama/[Japan] Tadashi Sugimoto
Publisher:
Publish Date: 2004-05-01
Features: A must-read for all white-collar workers and business owners. In Toyota's dictionary, there is no word for "satisfaction"! A perfect MBA comprehensive case textbook. Ranked 8th in the 2003 Fortune Global 500, holding the top position in Asia. The Japanese edition was reprinted upon its release. Gain a panoramic view of Toyota's past, present, and future, master the essence of the "business philosophy" of a world-class enterprise, and you will surely stand unshaken in the fierce competitive society.