Author: Zhong Lin
Publisher:
Publish Date: 2006-11-01
Features: The author studies enterprise management from the perspectives of risk management and opportunity pursuit. Through the popular narration of enterprise management stories and the empirical study of common management issues in enterprises, it reveals the changes in the connotation and extension of the concept of risk in the new context of a "risk society." Risk management is no longer just a requirement for management capabilities in traditional high-risk industries such as banking. Today, it has become an indispensable core competitive capability for all enterprises to adapt to market changes and social transformations and to achieve their business strategic goals. This book guides enterprise managers to break free from traditional thinking, fill the gaps in enterprise management, and apply the concept of risk to business operations and management. It creatively proposes the concept of the "risk rope," focusing on responding to risks with opportunities, turning crises into opportunities, and revealing the essence that sustains and supports the survival and development of enterprises. Coinciding with the release of the "Guidance on Comprehensive Risk Management for Central Enterprises" by the State-owned Assets Supervision and Administration Commission, it is hoped that this book can contribute a small effort to promote enterprises to achieve comprehensive risk management. This book studies enterprise management from the perspectives of risk management and opportunity pursuit, through the popular narration of enterprise management stories and the empirical study of common management issues in enterprises, revealing the changes in the connotation and extension of the concept of risk in the new context of a "risk society."
Climbing: How Companies Win at Risk
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