A one-page business plan: Turning knowledge into capital

Author: Patrick Riley (USA)
Publisher:
Publish Date: 2005-04-01
Features:
If you want to build a magnificent pyramid of gold for Khufu, how do you persuade and win him over with just one page? If you want to shoot an unconventional movie, how do you convince a producer with one page that its value far exceeds the cost, making it both a box office hit and critically acclaimed? If you want to write a book—like this one, The One-Page Business Plan—how do you use one page to promote it, convincing publishers that it is unique and highly marketable? If you have a startup idea, how do you use one page to transform knowledge capital into financial capital, surpassing the initial accumulation of capital and achieving rapid success?
Brevity is the soul of wisdom, and conciseness is the secret of success. If you want to achieve these business dreams, you need to write a business plan worth its weight in gold, one that can immediately capture the attention of your target audience in a world where decisions are made in seconds and make a favorable impression on them. This book will share this secret with you—the key to success lies in presenting your proposal on one page.
This book breaks away from the traditional, lengthy format of business plans. The author reveals all the essential elements of a one-page business plan. It is applicable to all fields, whether you are applying for a small amount of funding or a multi-billion-dollar project, whether you are seeking employment or planning to shoot a movie. The author's detailed advice and real-world examples will help you identify key points, refine your ideas, and express them clearly and persuasively in writing.
Practice will prove that the one-page business plan is a powerful tool for achieving your goals in any endeavor.