Self-administered questionnaire survey and mail questionnaire survey (Volume 2)

Author: (USA) Baok
Publisher:
Publish Date: 2004-05-01
Features: The purpose of this book is to tell readers how to conduct self-administered questionnaires and how to manage them. Self-administered questionnaires include Internet online surveys and mail surveys. The book provides special discussion on mail surveys. The areas covered include the types of self-administered questionnaires, the occasions suitable for self-administered questionnaires, the skills required to design self-administered questionnaires, the skills needed to estimate the costs of self-administered questionnaires, sample screening skills, and the documentation required for decision-making.