Enterprise and the Internet (Second Edition) (English Edition)

Author: Nicolas G. Carr et al.
Publisher:
Publish Date: 2002-09-01
Features: The "Harvard Business School Case Studies Collection" includes cases recently launched by Harvard Business School, encompassing the latest achievements in case study research. It is divided into two series: the Business Fundamentals Series and the Practical Applications Series. The Business Fundamentals Series consists of 12 books, divided into 12 themes. As an introduction to the basic knowledge of business management, this series does not confine itself to the style of traditional textbooks. Instead, it integrates fundamental knowledge into the analysis of specific cases through well-designed and written case studies, which helps enhance readers' grasp and practical application of the knowledge. The Practical Applications Series comprises 9 books, featuring the latest cases from 9 industries. In these cases, the companies involved face market challenges to varying degrees. There is no simple or ready-made answer to how to address these challenges, so readers are encouraged to accompany the managers in the cases as they strive to find solutions.