Discover Your Sales Advantage: Selling Products Isn't as Good as Selling Yourself - 16 Key Details

Author: Xi Yue, Wang Zhengzhe, Shan Wen
Publisher:
Publish Date: 2006-06-01
Features: When facing clients, aside from products, what else do you have to sell? If you can't think of anything, you can leverage your six strengths—image, emotions, intellect, character, communication, and service—to help yourself and then promote yourself. Promote your qualities, abilities, and professional competence. If you excel in any one of these areas, you should maximize that strength. Breaking through performance bottlenecks suddenly won't be a difficult task. If you haven't yet felt the clients' genuine and strong attention, then what you need now is: follow the ideas presented in the six major parts of this book to discover your strengths, develop them, and promote yourself to all clients. Before doing all this, don't doubt the difficulty of it. Please believe: along with your great discovery of your own potential, an ordinary and straightforward book can still provide you with unprecedented help in your sales work.