Author: Hou Dong, Ni Xingmei
Publisher:
Publishing Date: Not available
Features: Want to create a family-favorite store, grow into the true "star" in the retail space, customers, products, affordability, promotions, pricing, and customer relationships—these six elements are all essential. They form the core reasons for customers' purchasing behavior and determine a store's core competitiveness. Based on this, the authors derive corresponding six principles. These six principles can be understood as standards for "unique value orientation" or as specific descriptions of differential advantages.
Principle 1: Customers are right
Principle 2: Products align with the market
Principle 3: Affordability is priceless
Principle 4: Customization leads to mutual benefits
Principle 5: Pricing is powerful
Principle 6: Customer relationships are vibrant
Whether you are an operator new to store management or a manager long engaged in store operations but struggling with performance, accurately grasping the six principles for a thriving store provided in this book will enable your store to achieve prosperity in terms of foot traffic, product turnover, and financial success within a relatively short period.
Help you open a popular and prosperous business: Make your store bustling with people, abundant with goods, and even more prosperous with wealth.
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